THE BIGGEST CAMPAIGN FOR RAYA! SO FAR…

Dec 27, 2017
2 min read

What better way to portray the work than working with the young and talented glam team to come up with our favourite campaign? So far…

We kicked off the Raya collection this year with Kree For Zalora 2017.

We called this collection “The New Heat”. Pretty simple, we want to show that we worked with different fabrics from the one we usually worked with, the heat vs the breezy fabric. We improved on the lining, so you will be sweating gracefully!

The second collection was for the young at heart mothers! It’s all about Diana’s personality

Diana Danielle for Kree

Its a transition for the young mothers, from being a young adult to being a mom. So we wanted this collection to have a dash of glam and young feel to it. Less elaboration on the sleeves with damn drama with the fabric.

Kree For Fashion Valet, the third collection.

We have worked with organza before but never for the most of the collection. This time we wanted to try something a bit more luxurious. We blend opulent fabrics with fur and subtle lux soft jacquard with bold silhouettes.

Finally, our very own take for our loyal customers,

KREE Raya 2017

Not to be missed are the classic fabric of choice, Brocade and the new favourite crumpled/pleated sheer cotton. FYI, KREE means Attention + Extremely wealthy ) according to Urban Dictionary. So we wanted this collection to grab attention and gives you that feel of luxury